SEOUL, South Korea, Aug. 8, 2023 /PRNewswire/ — Tourists and foreigners who visit South Korea got easier to reach the best shopping place to get a deal only in an hour from Seoul.

Shinsegae Simon Yeoju Premium Outlets and an express bus between outlet mall and Seoul Gangnam express bus terminal
Shinsegae Simon Yeoju Premium Outlets and an express bus between outlet mall and Seoul Gangnam express bus terminal

Express buses directly connecting Yeoju Premium Outlets in Gyeonggi Province and Seoul Express Bus Terminal in Gangnam started operation from last month.

The round-trip bus operates seven times every day, starting from Seoul between 9 a.m. and 5 p.m., and coming back from Yeoju between 11 a.m. and 7 p.m.

Yeoju Premium Outlets, which opened in 2007 as the Korea’s first premium designer outlet operated by Shinsegae Simon, currently has stores of about 270 brands, including some 30 that can only be found in Yeoju among shopping outlets in the country.

This shopping center spanning across 453,100 square feet is a convenient place where customers can find high-quality products with reasonable rates.

Shoppers can enjoy the beautiful and exotic outdoor landscape while shopping and take advantage of the year-round discounts on luxury brands including Burberry, Prada, Gucci, Bottega Veneta. Lifestyle and beauty brands are also available at the outlet and restaurants inside the mall satisfy visitors’ appetites.

When visiting Information center, Yeoju Premium Outlets offers a voucher named ‘Savings Passport’ which provides special benefits only to foreign customers.

Moreover, there are playing facilities for children and the customer convenient facilities such as ATM, Tax refund kiosk, convenience stores, and Clothing Alteration Services. The information center services are available as well.

The company said the direct bus service is expected to help more foreign and domestic tourists to visit not only the shopping outlet but also the other attractions in Yeoju.

Yeoju, located in the southeast of Gyeonggi Province and Namhangang River flows, is noted for its good-quality rice and ceramic goods. Moreover, many cultural historic sites and relics are scattered throughout the area including ‘Yeongneung and Nyeongneung Royal Tombs’ which are registered as UNESCO World Heritage Sites, as well as ‘Silleuksa Temple’, ‘Birthplace of Empress Myeongseong’, ‘Godalsa Temple Site’ and ‘Pasaseong Fortress’.

“With the opening of the direct route bus, we are actively attracting foreign tourists to contribute to revitalizing local tourism, and we plan to make the Yeoju Premium Outlets a leading shopping and tourism landmark in Asia in the future.” said a Shinsegae Simon official.